Outdoor
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Creating great outdoor advertising is the result of successfully combining good creative, media and production. As part of the media mix, outdoor advertising can deliver high impact for any campaign by reinforcing the message or brand and by extending the campaign's overall reach to additional market segments that haven't been touched by other mediums.

When designing the creative for outdoor, less says more! The message should be simple, single minded and focussed to deliver greater impact. At essentia®, we ensure that your outdoor ads are creative and effective. We can also negotiate your media buy for outdoor through our media buyer.

Outdoor Ads come in different poster sizes, formats and configurations such as Corporate Sky Signs , Spectaculars, Supersites, 24 Sheet Posters, Transport, Street & Shopping Precinct, Airport.

Did you know?

Outdoor advertising's ability to sustain awareness over a period time can be greater than that of television. In a recent research done at the end of an Outdoor campaign being studied awareness was about 36%. Six weeks later this had fallen only 1%.

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